Author
Sandra Freeman
Head Of Strategic Marketing, Engagio
Sandra Freeman leads Engagio’s ABM strategy and programs and is energized by working with revenue teams and serving as an advisor to other ABM enthusiasts. Sandra is driven to create synergies through ABM + demand gen, partners + programs, and data + creativity for amazing results. Her personal mantra is #MakeItHappen.
How to Make Your ABM Program Spread Like Fire
Nothing breaks through to prospects like a personalized gift. Direct mail earns near 100% open rates, but there’s a secret to getting replies.
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