Author
Kristen Alexander
Chief Marketing Officer, Certain
Kristen’s experience spans enterprise and consumer business, inside both Fortune 100 companies and high-growth startups. Prior to Certain, Kristen led marketing at Aviso, a leader in predictive analytics for sales, and Agari, a cybersecurity leader recently named to the Forbes 2016 Cloud 100.
How to Include Events in Your ABM Strategy
Tips from Certain's Kristen Alexander to ensure your events are optimized for your ABM program.
Join the Community
You don’t have to build your ABM program alone. Access a network of ABM peers to exchange ideas, validate strategies, gain early visibility into emerging trends, and participate in exclusive events.