Author
Jay Baer
Customer Experience Strategist, Convince & Convert
Business growth and customer experience strategist, researcher, and author. 7th-generation entrepreneur. Author of 7 best-selling business books. Founder of 5 multi-million dollar companies.
Why Word of Mouth is More Important for B2B than for B2C
Customers can do the growing for you. NYT Best Seller Jay Baer looks at talk triggers and why word of mouth is instrumental for B2B companies.
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