Chief Evangelist and VP of Strategic Alliances, PFL
Passionate leader tasked with guiding PFL’s expansion into enterprise software solutions, which includes proprietary Tactile Marketing Automation (TMA) and robust API integration's with Marketing Automation and CRM programs. Responsible for providing vision, leadership and hands-on execution for all initiatives supporting this key growth area as well as the overall health and growth of the PFL culture.
How to guarantee responses with direct mail
Sep 23, 2019
Nothing breaks through to prospects like a personalized gift. Direct mail earns near 100% open rates, but there’s a secret to getting replies.