Author
Revenue marketing practitioner and thought leader | Head of Marketing & Partnerships, Inverta
A multi-channel marketer with 20+ years of experience in B2B Marketing and Sales, with an emphasis on Account-Based Marketing. With companies large and small, she has focused on Demand Generation, Field, Customer and Partner Marketing and how all of those functions can help acquire and retain customers in concert with their Sales counterparts.
Four questions (and their answers) from the ABM research webinar.
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